Accelerator Program

Accelerator Program

Darrell Cain is director of training for MaxWell Realty. Darrell has been active in real estate since 1979, having worked for various real estate companies as a manager, trainer and REALTOR®. Darrell delivers a series of higher learning products for MaxWell Realty, including the MaxWell Realty in-depth 'Acclerator' training program designed for new Calgary and area REALTORS®. Classes are held at the MaxWell South Star office. The program consists of 12 modules conducted over 52 hours.

The 12 modules consist of:

#1 Basics of Business
  • Qualities of a Successful REALTOR®
  • Keys to Good Listening
  • Common Fears
  • Becoming a Questioning Expert
  • Mobile Office Kit
  • Listing/Sales Kits
  • Personal/Business Planning Budget
  • Resources
#2 Goal Setting
  • Importance of Goals
  • Rules for Goal Setting
  • Steps in Goal Setting
  • Plan of Action
  • Tracking Your Progress
#3 Time Management
  • Ideas to Maximize Your Time
  • Seller Time Management
  • Buyer Time Management
  • Other Tips
#4 Prospecting
  • Sources of Generating Business
  • Why REALTORS® Don't Prospect
  • Rejection
  • FSBO Prospecting
  • Role Playing
  • Geo Farming
  • The Internet
#5 Listing Process
  • Measuring Guideline
  • Measure and Inspect (field trip)
  • Prelisting Binder
#6 Listing Process
  • Preparing the CMA
  • Common Adjustment Values
  • Putting it All Together
#7 Listing Process
  • Qualifying
  • Contacting
  • Presentation
#8 Listing Process
  • Closing
  • Objection Handling
  • Using Presentation Manual
#9 Listing Process
  • Effective Open Houses
  • Handling Ad & Sign Calls
#10 Home Buyer Process
  • Introduction
  • Qualifying
  • Interview
  • Obtaining Loyalty
  • Using Home Buyers Profile
  • Role Playing
#11 Home Buyer Process
  • Showing Homes
  • Buying Signals
  • Objection Handling
  • Closing
#12 Home Buyer Process
  • Presentation of Offer
  • Negotiating Skills
  • Working with Different Personalities
  • Writing the Offer
  • Terms/Conditions
  • Role Playing
  • Follow Up
For more information about MaxWell Realty's 'best of industry' training, contact Darrell Cain by telephone 403-850-5386.

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